Josh Announced India’s Biggest UGC Anthem On Independence Day: “Bharat Ka Sur”


Originated in India, the short video app Josh has risen to become a dominant force in the market, firmly securing its position through a vast and fervent user base. Both content creators and viewers, constituting the app's primary users, express contentment and satisfaction with its offerings.

Proudly unveiling the #BharatKaSur UGC Anthem Music Video, a true celebration of India's diversity done creatively! Josh and Artium Academy unite for an Independence-Day UGC Anthem titled 'Bharat Ka Sur,' a collaborative effort echoing our nation's journey through shared musical expression.

During the 15-day challenge on Josh, over 18,000+ video creations were contributed by passionate creators, out of which selected videos were integrated into the anthem, representing India's diverse talent and unity. India is a land of diversity and warm hearted people. The 4-minute 30-second anthem covered its essence while being sung in 12 languages, embodies the true spirit of Bharat.

Josh was the proud partner with Artium Academy and released "Bharat Ka Sur". The unique anthem showcased the talented Josh creators and its music artist. Josh saw a huge response from its users, Notable to mention #BharatkaSur campaign embarked as the first-ever video creation with a large-scale UGC anthem created in India.
Below are some amazing links of Josh Creator community participating in the campaign and making it a successful one :

The amazing song is not only available on Josh app, but also on Dailyhunt's player and Artium Originals channel. The Music Video below is a true celebration of India's diverse creativity.

Watch the anthem here:

Read more about: josh josh app independence day


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