Josh
Collaboration:
Emerging
as
the
leader
in
the
market,
Josh,
a
homegrown
short
video
app,
has
firmly
established
its
dominance
by
amassing
a
sizable
and
enthusiastic
user
community.
The
app's
offerings
are
met
with
great
satisfaction,
catering
to
both
creators
and
viewers
alike.
In
a
remarkable
feat,
Josh
has
entered
into
a
significant
collaboration
with
ZEE5
Bangla
for
the
promotion
of
their
web
series
Abar
Proloy.
The
OTT
show
has
been
directed
by
ace
director
Raj
Chakraborty
and
stars
popular
actors
like
Gourab
Chakraborty,
Saswata
Chatterjee,
Koushani
Mukherjee,
and
Ritwick
Chakraborty.
On
Josh,
a
campaign
was
started
on
one
of
the
popular
songs
of
the
series
-
Menoka
-
starring
Bangladeshi
diva
Nusraat
Faria.
Over
150
creators
took
part
in
the
campaign
and
it
received
around
17M
views
and
1.3M
likes.
As
gratification,
20
creators
received
yearly
ZEE5
subscriptions
and
an
exclusive
meet
and
greet
was
arranged
for
10
creators
with
the
star
cast
of
Abar
Proloy.
On
August
25,
10
creators
from
different
parts
of
Bengal
gathered
at
Bunaphile
Cafe
in
Kolkata
where
they
got
to
interact
with
the
leading
men
from
the
series
-
Gourab
Chakraborty
and
Saswata
Chatterjee.
The
actors
interacted
with
them,
clicked
pictures
and
Gourab
even
shook
a
leg
with
the
creators
on
the
hook
step
of
Menoka.
The
creators
thoroughly
enjoyed
the
event
and
received
signed
mugs
from
the
stars.
Creators
were
overwhelmed
with
the
experience,
they
quote
"Thank
you
Josh
for
constantly
providing
us
with
opportunities
like
none
other.
Because
of
Josh
we
have
got
multiple
chances
of
collaboration,
which
is
a
boon
for
any
creator"