Josh Joins Hands With T-Series For The Doubtwa From Kiran Rao’s Directorial Venture Laapataa Ladies

Josh Doubtwa Laapataa Ladies

Josh, the homegrown Indian short video app, has solidified its dominance as the market leader, owing to its extensive and dedicated user base. Both content creators and viewers find great fulfillment in the platform's offerings. Recently, Josh partnered with T-Series for the song Doubtwa, from the upcoming Bollywood film Laapata Ladies.

Speaking of the song, Doubtwa from the upcoming movie Laapataa Ladies has been trending since its release. It provides a peek into the tumultuous journey of a 'lost bride'. Sung by Sukhwinder Singh, the song features music composed by Ram Sampath and lyrics penned by Divyanidhi Sharma. The leading roles in Laapataa Ladies are portrayed by Nitanshi Goel, Pratibha Ranta, Sparsh Shrivastava, Ravi, and Chhaya Kadam.

Josh teamed up with T-Series and launched an exclusive campaign named #Doubtwa between February 13 and February 23, 2024, and users of the platform not only loved the music but also made videos for the incredible tune. With 85.4 million video views, 6.5 million hearts, the campaign was a big success.

In addition to the celebrations, the challenge attracted participation from nearly 25 top influencers. Here's to wishing the entire team even more success. Take a look at some glimpses of the trending challenge:

Check some beautiful creations of the creators below:

Numerous exhilarating challenges await you on Josh! Download the Josh app now and ensure you don't miss out on all the excitement!


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