Viraj (Akshay Kumar)
Viraj is a successful Hollywood stuntman who loves women but thinks that commitment and marriage are words that should not exist in the dictionary. He gets paid the big bucks for doing what the heroes can't do and lives a lavish life. Women, parties, and the adrenalin rush during a stunt...these are the highs in life. Women exist only to have a good time with. Play and play well... but why take the game to its conclusion? ...After all there are numerous playmates on this extensive playground.
Simrita (Kareena Kapoor)
Simrita is a hardened feminist, part time supermodel and an aspiring surgeon who does not see the need to have a man in her life. She believes that all men are no good losers. Life's experiences have taught her that men are just not worth the effort. To top it all Donald Trump and every other man is getting married AGAIN! That just proves her point. She has a great career, and soon she will become successful. Who needs men?
Kamini (Amrita Arora)
She is ditzy, innocent and beautiful. She in one of the top lingerie models but her dream is to get married to a man who loves her. She wants the whole package... a loving husband, cute kids and a white picket fence house.
Lucky (Aftab Shivdasani)
He is Viraj's younger brother, he is genuine and loveable. He has been protected his entire life by Viraj and isn't as hard and practical as Viraj is. Madly in love with Kamini, he wants to marry her. But that is one thing that Viraj is against.
Kambakkht Ishq explores the relationship between two individuals as different from each other as chalk and cheese. No matter how many times they are pushed together, there are only fireworks... no fire. Viraj Shergill (Akshay Kumar) is a swashbuckling stuntman in Hollywood who lives by the mantra ''women are only good for two things... making love & making love'' Simrita Rai (Kareena Kapoor) is a firebrand who is more than able to stare down the most arrogant male with her caustic wit and sardonic tongue... he firm belief ''there's no such thing as love''. So what happens when the two people who hate each other the most meet at Simrita's best friend Kamini's and Viraj's brother Lucky's wedding? ...a wedding that both Viraj and Simrita are violently opposed to and desperate to stop. Sparks fly, accidents occur, And both are thrown together in the most absurd, hilarious situation until one dramatic twist of fate binds the two together in a manner that they could have never ever even dreamed of in their wildest fantasies. The battle of the sexes in on. Who is going to throw the punches and who is going to blow the kisses?
GAME SET ...BATTLE BEGINS