Filmmaker
Christopher
Nolan
will
be
changing
the
font
of
Tenet's
title,
after
learning
that
the
logo
looked
very
similar
to
that
of
a
bike
company.
According
to
a
report
in
The
Playlist,
the
US
bike
company
Tenet's
owner
Tyler
Deschaine
has
talked
about
the
similarities
in
an
Instagram
post
in
2019.
He
had
reportedly
expressed
concern
over
being
attacked
for
plagiarism
even
though
their
logo
came
first.
Nolan
had
responded
to
the
post
through
an
email,
and
he
requested
the
owner
to
allow
the
filmmakers
to
continue
using
their
font,
and
also
offered
to
change
it
in
case
they
had
problems.
In
the
email,
the
filmmaker
wrote,
"I
guess
lightning
can
strike
twice,
and
obviously
I
understand
that
you
would
not
want
anyone
thinking
that
you
had
been
inspired
by
our
movie's
title
treatment."
He
also
added
that
he
loves
the
logo
and
would
like
to
continue
using
it,
"Feel
free
to
quote
me
in
shooting
such
misunderstandings
down.
I
love
our
logo
so
I
hope
you
won't
feel
this
is
necessary,
but
if
you
like,
I
can
stop
using
it
since
it
seems
you
went
public
with
yours
first."
Deschaine's
Original
Post
In
his
original
post
from
2019,
Deschaine
had
shared
that
the
company
is
not
making
a
movie
with
Christopher
Nolan.
He
wrote,
"No,
despite
the
striking
similarities,
we
are
not
making
a
movie
with
Christopher
Nolan.
Maybe
it
was
a
coincidence,
or
maybe
Nolan
was
inspired
by
our
branding;
regardless
the
apparent
negligence
is
frustrating
to
say
the
least.
Thank
you
to
all
the
people
that
have
reached
out
in
support
of
Tenet
(the
bike
brand)."
Deschaine
Was
Advised
By
His
Lawyer
Not
To
Pursue
It
Any
Further
Deschaine
then
added,
"When
we
became
aware
of
this,
our
biggest
fear
was
that
many
of
our
peers
who
haven't
heard
of
Tenet
(the
bike
brand,
sh*t
this
is
going
to
get
old
quick)
might
think
WE
stole
the
logo
from
Nolan,
when
in
reality,
we
launched
long
before
this
movie
was
announced.
If
you
would
like
to
share
this
post
to
help
spread
the
word,
it
would
be
greatly
appreciated.
I'm
sure
one
day
we'll
all
look
back
on
this
and
shake
our
heads
in
disbelief."
Deschaine
later
shared
with
Pinkbike,
that
he
has
been
advised
by
his
lawyers
to
not
pursue
the
matter
any
further,
as
the
matter
could
get
dragged
on
for
years.
Tenet
Will
Not
See
A
Global
Release
Nolan's
upcoming
sci-fi
film,
Tenet
has
been
delayed
a
couple
of
times
due
to
the
ongoing
COVID-19
pandemic.
The
anticipated
2020
will
now
release
in
countries
where
theatres
have
resumed
operations,
beginning
September
3.
The
film
stars
Robert
Pattinson,
John
David
Washington,
Dimple
Kapadia,
Kenneth
Branagh
and
others
in
pivotal
roles.