Ulidavaru Kandanthe's Unique Promotional Strategy

It's a known fact that actor Rakshith Shetty of Simple Aag Ond Love Story fame is making his directorial debut with Ulidavaru Kandanthe (UK). The latest buzz is that Rakshith has geared up for the unique promotional strategy to make his movie reach the people.

Rakshith has joined hands with Aziteez.com in making t-shirts, which has the famous dialogues of Ulidavaru Kandanthe. It is reported that the t-shirts, which is specially designed for UK will also be depicting the popular scenes and dialogues of the film.

Speaking to a leading daily, Rakshith said, "As of now we have shirts carrying the dialogue 'Shoot madbeka...' up for grabs. If you notice, the trailer doesn't have space for too many dialogues. Hence, we thought we will make our film dialogues popular by printing them on t-shirts. Even post the film's release, we are planning to design t-shirts with dialogues that people have liked. We are also thinking of asking them to come up with their own versions of their favourite dialogues and have them printed."

The movie trailer, which was released on December 7, Saturday, has become the talk of the town. Ulidavaru Kandanthe's trailer, which went viral on YouTube, has already got 1,17,260 hits.