Vogue editor Priya Tanna told reporters, "We look to feature upcoming international talent on Vogue. Asin was the unanimous choice for the cover. She has this very unique ethereal Indian beauty and she could carry herself off very well in different brands."
Though Dasavatharam is getting a mixed response from critics and good collections at the box-office, for the actress, it was a dream come true. "Oh! It's absolutely fantastic, I feel on top of the world. To be on the cover of the 10th issue of Vogue, even before my first national film and the first anniversary of Vogue, it's simply great," Asin said.
Asin said that the shoot with Vogue was really exciting. "It was my first shoot for a fashion magazine, and I had lots of fun. The clothes are amazing, especially the pink dress by Valentino. Most actors don't like doing still photo shoots but I love them. I'm very comfortable and I enjoy the clothes, looking good and freezing the moment," she added.