Sreenivasan criticises Malayalam superstars

Actor-scripter Sreenivasan addressed the media on Wednesday after the preview of Atmakatha, his latest film scheduled for release on August 20. He criticised the superstars who don't bother about the erosion of their star value.

He said, “Superstars were not bothered about the erosion of their star value, even if their films flopped at the box office consecutively. If eight films flopped in a row, they would think that their ninth movie will be a hit with the craft of a talented director. With this tactical manoeuvre they continue the practice of retaining stardom, forgetting the failure of all the eight."

The growing trend of selecting actors having star value and getting the call sheet and then release the film within a time frame, that is too according to their whims and fancies spoils the industry. These type of films will neither have a story nor a screen play.

AMMA has never put any ban on any member including Thilakan. He denied the allegations made by Thilakan. “I am a member of both AMMA and FEFKA. But that does not imply those Associations have the right to interfere in my personal freedom. But being a member I respect them with tinged awe. I fear that the industry would ban me for speaking the truth and it won't support me in times of a crisis," he said.

“There is no point of adapting Tamil and Telugu Masala style in Malayalam since our audience are reserved and not interested to watch vulgar scenes. Our films had earned reputation not for big budget Masala films but for aesthetic value. Lack of good producers with creativity seem to be driving Malayalam cinema backwards. Fewer producers are there like T. E. Vasudevan, M.O. Joseph and Hari Pothan who had showed the courage to make good films," he added.