It
requires
special
skills
and
a
different
level
of
creativity,
to
make
advertisement
films,
which
are
meaningful
and
attractive.
In
fact,
many
Malayalam
film-makers
have
proved
their
skills
in
ad
film-making.
Today,
we
are
listing
some
of
the
popular
Mollywood
directors
who
are
equally
popular
in
the
ad
film
industry.
Take
a
look.
V
K
Prakash
V
K
Prakash
is
a
very
prominent
name
in
the
ad
film
industry.
In
fact,
his
experience
in
ad
films
has
influenced
him
a
lot,
in
the
stylish
making
of
his
films.
He
still
directs
advertisement
films
and
owns
a
company
named
Trends
Ad
Film
Makers
Pvt
Ltd.
Priyadarshan
Priyadarshan,
who
is
one
of
the
busiest
directors
in
Indian
cinema
is
a
renowned
ad
film-maker
too.
He
has
directed
advertisement
films
for
many
popular
brands
like
Coca
Cola,
Nokia
etc.
Most
recently,
he
shot
an
ad
film
which
had
the
prominent
RCB
players
in
the
lead.
Aashiq
Abu
Aashiq
Abu
is
another
Mollywood
director
who
is
popular
in
ad
film
circuits.
He
has
done
commercials
for
Joy
Alukkas,
Lulu
Group,
Mathrubhumi
etc.
Most
recently,
he
did
shoot
an
advertisement
film
for
UAE
exchange,
which
featured
Jayasurya
and
Fahadh
Faasil.
T
K
Rajeev
Kumar
Well,
he
has
been
an
active
presence
in
the
ad
film
industry
since
the
early
90's.
TV
commercials
of
Colombo
Umbrellas
and
certain
commercials
of
Malayala
Manorama
has
been
directed
by
T
K
Rajeev
Kumar.
Martin
Prakkat
Martin
Prakkat
started
off
his
career
as
a
celebrity
photographer,
but
he
had
film-making
back
in
his
mind.
After
debuting
as
a
director
in
films,
he
ventured
into
ad
film
making.
The
Saras
curry
powder
Ad,
featuring
Mammootty
has
been
directed
by
Martin
Prakkat.
Well,
experts
say
that
ad
film-making
is
a
tougher
job
than
making
a
feature
film.
It
is
not
at
all
an
easy
task,
to
convey
the
idea
of
a
brand
within
seconds
of
time,
to
viewers
of
all
kinds.
Here
is
where
the
skills
of
an
ad
film-maker
comes
into
foray.
Renowned
Mollywood
directors
like
Priyadarshan
and
V
K
Prakash
have
mastered
such
skills.
In
fact,
we
can
see
the
influences
of
the
style
of
advertisement
film-making
in
most
of
their
movies.
For
e.g.
take
the
case
of
Priyadarshan
movies
and
his
ways
of
picturising
the
songs.
It
stands
apart
from
the
styles
adapted
by
other
film-makers.
Similar,
is
the
case
of
films
directed
by
V
K
Prakash.
Most
of
his
films
have
a
fast
pace
and
stylized
making
which
could
be
an
influence
of
his
experience
in
ad
films.
Ad
Film
industry
is
a
constantly
growing
industry.
Young
directors
like
Aashiq
Abu
has
been
a
prominent
name
in
advertisement
film-making.