The family is still taking a very avid interest in the brand, even 10 years after her death in 1998, and they try to maintain the same high standards that Linda had expected when she started the venture. "It's really personal to us because it is carrying on mum's message. We know what she would and wouldn't have wanted," Contactmusic quoted 38-year-old daughter Mary, as saying.
"Nothing goes through without the McCartney say-so. It has to, because it's our name on the packet," the singer added. Linda McCartney lost her battle with breast cancer in 1998, aged 56.