"I was definitely not down to do another reality show because we have too many of those and they're stupid", the Daily express quoted him, as saying. But I'm doing this for my kids. Environmentalism is a serious sort of subject but you've got to make it fun or you freak people out, he added. The series is the flagship show of a new American cable TV station called Planet Green, which is expected to be screened later this year.
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Story first published: Tuesday, April 8, 2008, 9:59 [IST]