Simon Cowell to launch new TV show

London (ANI): Simon Cowell, the man behind 'The X Factor" and 'Britain"s Got Talent", is all set to launch another 'major entertainment format' on terrestrial television. According to sources, after months of planning, the new show will be a 'year-round platform' allowing his artistes, such as Leona Lewis and Alexandra Burke, to perform regularly on television.

A leading producer revealed the TV mogul"s ambitious plans exclusively to the Sunday express. “This is the first time Cowell"s production company Syco has entered into what we call a third-party contract," The Daily Express quoted the producer as saying.

“Normally they will only do shows where they own the format, such as Britain"s Got Talent or The X Factor. But this one is different, and it"s a goldmine," he added. Sources denied that Simon had signed a deal to make The National lottery show for BBC1.