Bharat Ke Super Founders: Meet The 11-Year-Old Entrepreneur Who Left Judges Impressed On Amazon MX Player Show
The programme presents real-time investment meetings where Athvik Amith Kumar pitches Zozo Connect, an NFC powered digital visiting card, to a panel of tycoons who provide mentorship and a grant, illustrating early-stage funding dynamics on the show.
Amazon MX Player has introduced Bharat Ke Super Founders, a reality series where real entrepreneurs seek real capital on screen. In the opening week, 11-year-old founder Athvik Amith Kumar drew attention with Zozo Connect, an NFC-based digital visiting card platform, and secured an ₹11 lakh grant that highlighted the show’s focus on early-stage potential.

Unlike many talent-led reality formats, Bharat Ke Super Founders treats each segment as a live investment meeting. Founders pitch in front of seasoned tycoons, defend their numbers, and negotiate terms that involve actual money. The total pool stands at ₹100 crore, aimed at boosting ambitious businesses emerging from across Bharat’s diverse startup landscape.
Bharat Ke Super Founders and Zozo Connect highlight young entrepreneurship
Athvik walked into the pitch room as the youngest entrepreneur on Bharat Ke Super Founders and presented Zozo Connect with ease. The platform uses NFC technology to share profiles with a tap, instead of paper visiting cards. Athvik explained that this method cuts paper waste, keeps contact details updated, and brings a modern structure to everyday networking habits.
The calm way Athvik handled the responses soon impressed the panel. Suniel Shetty voiced the mood in the studio with the remark, “chhota packet, bada dhamaka.” The conversation then shifted from admiration to serious review of the business. Athvik discussed users, pricing, and scale with clarity rarely seen at that age, taking every follow-up with patience.
Bharat Ke Super Founders funding, Zozo Connect pitch and mentoring support
During negotiations, Athvik requested ₹2 crore in exchange for 8 percent equity in Zozo Connect. The ask showed confidence in the product’s value and long-term potential. The tycoons pressed for details on margins, technology reliability, and environmental impact. Athvik answered point by point, describing costs, use cases, and plans to keep each card functional over time.
The panel finally chose not to accept the equity proposal at this stage, but decided to support Athvik differently. Nitish Mittersain offered an ₹11 lakh grant to help the startup move ahead. Other tycoons, along with the Market, promised ongoing mentoring and business guidance. They stressed that such backing at an early stage can shape how a young founder learns and grows.
Key elements of Athvik’s pitch on Bharat Ke Super Founders are captured below.
| Founder | Startup | Initial Ask | Equity Offered | Grant Received |
|---|---|---|---|---|
| Athvik Amith Kumar | Zozo Connect | ₹2 crore | 8 percent | ₹11 lakh |
Beyond one pitch, Zozo Connect became a symbol of what Bharat Ke Super Founders aims to support: intent, curiosity, and bold ideas from any part of India, regardless of age. The series now streams only on Amazon MX Player through the MX Player app on mobile and Connected TVs, and is also accessible via the Amazon shopping app, Prime Video, Fire TV, and Airtel Xtreme.


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