Shark Tank India 4: Easyrugs: The Indian Startup Making Waves With Sustainable, Washable Rugs

What makes homes beautiful? It's the little interiors, colourful curtains, decor and the classic rugs that makes a significant impact on the ambience of a home. Shark Tank India's upcoming episodes welcomes a young and enthusiastic couple who wish to make soft furnishing in India affordable and hassle-free. Easyrugs, India's first washable rugs brand, founded by Harnam Kaur and Samrath Singh Nagpal from Delhi. Their vision is to add warmth and texture to your homes in the most sustainable way.

With a solid background of interior designer, Harnam wanted to bring a solution to the high-priced rugs available in the market. Her vision met with her better half, Samrath, a lawyer, who saw an opportunity to create affordable, low-maintenance, and non-slip rugs that would revolutionize the home decor industry.

Harnam, Founder of Easyrugs said, "Our mission has always been to bring beautiful, easy-to-maintain rugs to Indian homes without the hefty price tag. Showcasing our innovation on Shark Tank India was an incredible experience, and the sharks' reactions spoke volumes. Watching their interest when they saw how effortlessly our rug could be washed was truly rewarding. We're excited about the opportunity to turn our passion into a game-changing deal."

As the nation which exports about 90% of the rugs globally, Easyrugs aims to disrupt the home decor industry with their innovation. Will Harnam and Samrath secure the investment they need to take their innovative brand to the next level with an ask of 35 lakhs for 5% equity. The stakes are high, will the sharks join in the young entrepreneurs in their journey?

Watch Shark Tank India 4 Monday to Friday at 8 PM, only on Sony LIV!