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Thursday, September 28, 2006
The teenage heart-throb, sensational hero Arya's forthcoming venture Vattaram has its audio launch today (28th September, 2006).Trust Asian Sky Entertainment (ASE) CEO, Nag Ravi, to come up with a truly innovative idea on the format of the invitation of their fully digitised movie, (the movie has been mastered in Thailand for topmost quality special effects).
The invitation is in the form of a micro DVD; in addition to the invitation, it contains the movie trailer, a ten-minute special exclusive video of the making of the movie, song samples on MP3 and WAV, press release materials, director Saran's profile and publicity stills of unbelievable high quality. Truly, a collector's item worth receiving and preserving.
Vattaram, produced by Gemini Productions, directed by Saran, starring Arya, Keerat and Napoleon, has music by Bharadwaj and is scheduled for release this Deepavali. The promotion tours of this film will be in India, US, Malaysia, Canada. There will also be special road shows in Chennai, where Arya will autograph CDs of the movie.