By: Settu Shankar
Tuesday, July 03, 2007
Superstar Rajini's Shivaji is still going steady in Chennai city and the suburbs. The film is running to packed houses in its third week in all the 16 screens in the city itself. In the suburbs, all the 30 theaters were booked a day before the show, and still there are long queues of people waiting for tickets.
According to the box office reports, the film has collected Rs.3. 5 crores in just 14 days and is expected to fully recover its cost of production within 10 days, if things proceed smoothly.
Abhirami Ramanathan, the distributor for Chennai city said, "I am in utter disbelief about such a grand opening for a film like this even in its third week. The movie has truly set a world record. So far, the film has collected a net of Rs.3.5 crores, and it is expected to rake in around Rs.5 crores towards the end of the third week. I hope the film will recover my investment within the next two weeks..."
According to 'Abhirami' Ramanathan, "Nearly 7 lakh people have watched the film in the past two weeks. In our complex, we are using all the four auditoriums during the weekends. Even then, the advance booking goes steady for the following week. I'm proud to say our superstar is the one and only emperor of the box office. He is truly amazing...!"
In its third week run also, Shivaji still has no rivals. Ajith starrer Kreedom will be released only after the 5th week of Shivaji's release. That too would hardly be a competition to the well placed Shivaji.