The Tamil Film Producers Council has decided to release the DVDs within 100 days of the film's release. It has declared this at the extraordinary general body meeting held on September 30 at the Film Chamber in Chennai.
Here are the fresh initiatives to bailout the Tamil Cinema from present crisis:
The DVD"s and CD"s of big films that are released with over 100 prints will be allowed to have their Home Video release after 100 days of its theatrical release.
Small films, which are released with less than 100 prints, will be allowed to have their Home Video release 50 days after its theatrical release.
Only big superstar movies can release during festivals in future. The festivals listed are – Pongal, April 14, May Day, Independence Day (August 15), Deepavali and Christmas.
Two small movies can release every Friday along with one dubbed film.
TFPC will recommend to the Tamil Nadu government to increase the subsidy for small films made between Rs.7 lakhs and Rs.10 lakhs.
The council will not co-operate the Television Channels which do not purchase the film at regular interval.