Sun Network signs strategic alliance with Network18
News
oi-Prakash KL
By Ramchander
Sun
Network
has
signed
a
strategic
partnership
deal
with
the
leading
news
network
Network18
Group
to
create
a
pan-India
distribution
company
Sun18.
Kalanidhi
Maran,
the
Chairman
and
Managing
Director
of
Sun
Network
said,
“We
have
formed
the
distribution
company
with
an
aim
to
better
leverage
our
successful
television
channels
all
over
the
country.
In
the
distribution
platform
business,
Sun
18
is
a
very
important
project
for
us".
Going
by
the
agreement,
Sun18
would
be
responsible
for
distributing
a
total
of
33
channels
on
all
platforms,
which
includes
DTH,
cable,
and
IPTV
throughout
the
country,
informed
Sun
Television
Network
in
a
statement.
The
statement
added,
Sun18
is
distributing
channels
such
as
Hungama,
SUN
TV,
Colors,
MTV,
Homeshop18,
CNN-IBN,
Nick,
Vh1,
CNBC-Awaaz,
IBN-7,
CNBC-TV18,
IBN-Lokmat,
Disney,
Disney
XD
among
few
others.
With
this
tie-up,
Network
18
Group
has
ventured
into
the
Indian
television
distribution
space,
the
statement
added.
Now,
Network18
includes
CNBC-TV18,
CNN-IBN,
IBN-7,
CNBC-Awaaz,
and
IBN-Lokmat.