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Stage set for Kamal Hassan's Vishwaroopam release

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After much-delay and controversy over the DTH (Direct to Home) release, Kamal Hassan's prestigious project Vishwaroopam is ready to hit the screens this Friday (January 25). The action-thriller, despite getting negative feedbacks for cancelling the DTH premiere plans, has started generating curiosity, thereby getting good response for the advance booking, which was started on Sunday (January 20) at some multiplexes in Chennai.

According to traders, tickets at some of the popular multiplexes were sold within a few hours for the first weekend. Especially, the evening shows on the release day and the weekends tickets were in huge demand and the Kamal fans have pressed in the theatres to have more shows in the first weekend to meet the demand by giving massive response for the advance booking. As a result, Sathyam Cinemas is planning to add one more screen in the first three days.

The fans of Kamal Hassan are all gearing up to display his huge cut outs at single screens and the preparation for it is on the final stage. Not only in Tamil Nadu but the film is simultaneously releasing in Andhra Pradesh in both Telugu and Tamil versions. However, the Hindi version Vishwaroop has been pushed to February 1. Continue reading on the slideshow...


The other interesting part of the film is that a sound format called Auro 3D has been adopted for Vishwaroopam. The multilingual movie is bringing in a new sound technology to India where, for the first time, our audience will get to hear the 3D audio.


However, the distribution rights of entire Tamil Nadu have been sold and Udhayanidhi Stalin of Red Giants has bought the rights of Salem region for a good price.


It has to be noted that being a big name in the industry, he could only buy the rights of one area. He wrote, "Red Giant has bought the distribution rights of Ulaga Naayagan's Vishwaroopam for just one area in Tamil Nadu - Salem. Rest of the areas sold out!"


Vishwaroopam will have worldwide release on January 25 and it will release in close to 400 screens in Tamil Nadu of which 12 screens will have 3D audio.


Kamal Hassan's Vishwaroopam is directed by the actor himself and it also features Pooja Kumar, Rahul Bose and Andrea Jeremiah in the important roles.

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