Raja Rani is trending on the home page of Youtube in India and creating records. The innovative promotional campaign, set the ball rolling for Raja Rani's teaser promo. The response that was accorded to that teaser was amazing; a mind boggling 2.5 lakh views in a single day over lapping almost every other teaser campaigns of the big stars.
"It shows the response the film would command in the coming days" director Atlee beamed. They say confidence is built on records and the confidence of the director Atlee is evident in the way the promo has been received. The trailer was released on May 11.
Romance, music and humour are basic ingredients of this feel good movie produced by Fox Star Studios, AR Murugadoss productions and S Shanmugam, the unique promotion plans are just a specimen and more surprises will follow says the crew.
The teaser begins with the caption, "There is life after love failure." It is followed by another statement, "There is life after love failure."