Taapsee Pannu Turns Down Liquor Brand Endorsement

Actress Taapsee Pannu, who is a teetotaler in real life, has turned down an offer to endorse a liquor brand. She says she refused to be associated with the brand as she "doesn't want to propagate" consumption of alcohol.

The Kanchana 2 actress added that she is picky about brand endorsements as she feels they are an extension of her personality.

"I have always been cautious of the brands and products I endorse because I think it helps my audience to form an image of how I am in real. I only endorse products I use or believe in."

"This (liquor brand) definitely doesn't feature in that list and I was pretty surprised that it came to me at first place. It's definitely not a product I would ever endorse, not only because I am a teetotaler, but also because I don't want to propagate the use of the product," Taapsee said in a statement.

On the film front, Taapsee is prepping up for a couple of Hindi movies and will also be seen in Simbu's upcoming film Kaan.