MTV VJ Jose Is New Icon For Swiss Watch Major, First Ever Solar Powered Touch-Screen Watch!
News
oi-Girija
By Girija Narayan
Unveiling
its
latest
timepiece
for
the
Indian
customer,
a
Swiss
watch
major
made
MTV
VJ
Jose
as
its
new
icon.
"Wearing
watches
also
builds
up
attitude
unlike
in
past
when
checking
up
the
time
was
the
only
pre-requisite," Jose,
the
heart
throb
among
young
female
audiences,
told
here
unveiling
a
luxury
Swiss
watch
range.
Jose,
who
believes
different
genres
of
reality
shows
have
now
contributed
immensely
in
building
up
the
profile
and
style
statement
of
every
single
youngster
in
the
country,
feels
blowing
up
on
consumer
front
to
dress
up
yourself
is
not
a
sinful
act
for
even
the
middle
class
youth
anymore.
"For
instance
donning
T-Touch
Expert
Solar,
drawing
from
solar
energy,
will
no
doubt
add
up
to
the
confidence
level
of
a
fashion
conscious
youth.
We
have
been
touching
phones
so
far,
now
he
will
touch
watches
after
charging
in
sunlight
and
differently
priced,"
he
quipped.
"This
is
the
first
ever
touch-screen
watch
powered
by
solar
energy
with
multi-function
touch
screen
display,"
a
spokesman
said.