People had lost hope on Yeh Rishta Kya Kehlata Hai after the lead actors (popular characters) quit the show. Rohan Mehra (Naksh) quit the show for Bigg Boss 10. But, a big blow was when Karan Mehra (Naitik) left the show.
Later Hina Khan, who played the central role (Akshara), also quit the show. People boycotted the show, and the ratings of the show dropped drastically. But, the makers didn't give up and cashed in on Kartik (Mohsin Khan) and Naira's (Shivangi Joshi) track.
Although it took a little time, the makers hit the right chord. Given below are a few reasons why Kartik and Naira's track was a hit....
Mohsin Khan & Shivani Joshi’s Off-Screen Bonding
Mohsin Khan and Shivani Joshi are active on social media. They shared their on the sets pictures and videos, that made people speculate that the couple is dating. Initially, the couple rubbished the rumours. Recently, that Mohsin Khan confessed that he is dating Shivangi Joshi.
Kartik & Naira’s On-Screen Chemistry
Kartik and Naira's on-screen chemistry was beautifully shown. The fans also named their favourite character as KaIra.
Kartik & Naira’s Love Story
Any couple can relate Kartik and Naira's love story to theirs. Although a few dream sequences were a little too much, the love track of KaIra (how Naira went through ups and downs in her life to get Kartik) was portrayed on the show beautifully. The journey of Naira who hated Kartik the most, to falling in love with him was nicely showcased by the makers.
Kartik & Naira’s Love Story Attracted Many Youngsters
Yeh Rishta Kya Kehlata Hai was popular with the family audience and lacked the youth connect. But, Kartik and Naira's love story attracted many youngsters. This was a plus point for the makers.
Kaira's Grand Wedding
Kartik and Naira's month-long grand wedding was another reason why the show got back on track. The show is known for such grand wedding, but Kartik and Naira's wedding was something different as it was a destination wedding and a ‘new and big' family (Goenka) was involved. The Goenka's drama (especially Dadi's strict nature and Manish-Suvarna's troubled relationship with the groom Kartik) during the wedding rituals was the highlight of the show.
Costume & Location
Not only the bride and groom's costumes, the other family members also rocked the grand wedding of Kartik and Naira. Everyone was dressed in ethnic designer wear. Also, as we said, it was a destination wedding. The wedding was held in Bikaner and the set was bigger and grander!
Marketing & Promotion
Kartik and Naira's wedding episodes were promoted on television extensively. Not only the makers, the lead actors of the show (especially Mohsin and Shivangi) also kept the fans updated. The makers of the show involved common people as ‘Joshiley Baraatis'! The actors went in search of Baraatis in Noida and other places. This was a sort of promotion of the show.
Story So Far...
The makers of Yeh Rishta Kya Kehlata Hai have always shown the viewers what they want. Now that Kartik and Naira's wedding is over, the fans are eager to know what will be the makers' next move.
After showing Kartik and Naira's bumpy journey of love, the makers will now focus on their post wedding struggles. This too, would surely keep the youngsters as well as the family audiences engaged.
As the viewers know, Kartik is not in talking terms with his parents - Manish and Suvarna. But, Naira will be seen following her mother's (Akshara) step (Akshara always bonded the family members together and balanced her life).
Naira will be seen trying to bring Kartik and his parents. Because of this, Kartik and Naira get into major arguments. It has to be seen how Naira balances her love and the family members.
Also, the twist in the story is Kriti and Aditya's track. It is known to the audiences that Aditya is behind Naira. He is also seen torturing Kriti. It has to be seen how Naira reveals the same to the family members and what their reaction will be....