Yeh Rishta Kya Kehlata Hai Producer Rajan Shahi: Over Time, Gangaur Celebration Has Become A Trademark

Rajan Shahi is known for the grandeur and authenticity that he brings to every show he creates. One of the high points of his show Yeh Rishta Kya Kehlata Hai, which is one of the longest-running shows on Indian television, is the grand-scale celebration of any festival that they celebrate in the show. The upcoming episodes will feature the Gangaur sequence, which has been sort of an annual tradition in the show's history.

Talking about it, Rajan said, "Yeh Rishta Kya Kehlata Hai has now completed more than 5,100 episodes, making it one of the longest-running television shows on Indian TV. Gangaur is one of the most unique and beautiful festivals-celebrated across generations every year with great grandeur and authenticity. Over time, the Gangaur celebration has become a trademark of the show."

"From its inception, Yeh Rishta Kya Kehlata Hai has been one of the first Indian television shows to truly showcase the heritage, culture, traditions, rituals, and festivities of Rajasthan in such an authentic way," he added.

The celebrations have not just entertained the audience but also inspired them. He said, "Every festival, in fact, is celebrated with sincerity and detail, whether it's Gangaur or Teej. This has not only revived the popularity of these traditions within India but has also given them strong recognition internationally."

Rajan revealed that every year the team puts in great effort to make the festive sequences a success. He said, "The show beautifully blends emotional storytelling with vibrant festivities and celebrations. Every year, the team is extremely excited and puts in their best efforts to present the Gangaur festivities in the most grand and authentic way."

Revealing some details of what the audience can expect, he said, "This year too, the beautiful chemistry of Armaan and Abhira will shine through during the entire celebration."

"The entire unit and cast are very upbeat and excited to present Gangaur 2026," Rajan concluded.