Tamannaah
Bhatia
says
OTT is
helping
actors
shatter
the
preconceived
notions
about
stardom
and
the
image
of
hero
and
heroines.
The
actress
also
said
that
the
digital
medium
is
giving
a
chance
to
regional
industries
to
embrace
its
originality.
Notably,
Tamannaah's
recent
OTT
show
November
Story
has
garnered
a
lot
of
praise.
Tamannaah
believes
that
releasing
shows
in
regional
language
with
subtitles
was
a
great
move
from
the
makers
of
November
Story.
"They're
trying
to
break
the
whole
language
barrier
by
taking
on
more
content-driven
stuff.
It's
a
great
attempt
to
embrace
Indian
cinema."
Talking
about
the
digital
space
she
added
that
the
medium
is
more
about
the
storytellers
than
the
industry.
She
said,
"As
a
performer,
it's
a
great
opportunity
for
me
to
showcase
myself
in
different
formats
in
different
characters.
Also,
we
all
know
that
web
spaces
primarily
are
writers
and
an
actor's
medium
where
you
really
get
to
explore
a
lot
more
in
detail,
and
realistic
portrayal
of
things."
She
also
told
Hindustan
Times
that
the
new
medium
is
making
actors
work
hard
to
stay
on
top
of
their
game,
as
"there's
so
much
content
out
there.
They've
to
be
constantly
relevant.
We,
as
actors,
will
have
to
evolve
a
lot
faster
to
catch
up
with
that."
"Back
in
the
day,
there
was
a
little
bit
of
a
convention
that
was
followed,
jaise
hero
aisa
ho,
yeh
karega,
aur
heroine
should
look
like
this
and
behave
in
a
certain
way.
A
lot
of
conventional
ideas
are
just
present
in
our
brain," Bhatia
added.
Talking
about
stardom,
the
Baahubali
actress
said,
"When
I
got
the
stardom,
which
was
seven
to
eight
years
ago,
things
were
very
different.
In
the
south,
there's
a
lot
of
fanfare,
and
many
are
loyal
to
you
for
years.
With
OTT,
this
idea
of
stardom
and
actors
will
blur
out."
However,
she
added
that
OTT
casts
actors
based
on
the
content,
story
and
skills
as
opposed
to
feature
films
where
stars
have
to
be
more
relevant
and
connect
with
the
audience.