Today,
with
talk
of
recession
and
pay
cuts
and
power
cuts,
can
the
ultra-insulated
film
world
be
left
behind?
Now
rumours
of
big
stars
taking
salary
cuts
as
producers
struggle
to
stay
afloat
are
surfacing.
The
big
corporates
that
stepped
into
the
South
Indian
film
world
and
paid
the
stars
any
price
they
asked
are
now
being
cautious
in
projects
they
take
on.
Shreya
is
one
of
the
first
female
stars
to
cross
the
magic
amount
of
one
crore
per
film.
Now,
she
is
extremely
hurt
by
gossip
that
she
has
slashed
her
fee
drastically,
gossip
that
is
creating
confusion
on
her
career
front.
A
national
newspaper
quoted
her
as
saying,
"I
have
no
clue
how
such
rumours
originate.
It's
not
that
I
demand
a
hefty
sum
for
my
work.
In
fact,
I
have
done
movies
without
any
pay.
I
have
not
demanded
big
money
for
Deepa
Mehta's
What's
Cooking,
Stella?
or
the
Hollywood
film.
It's
not
because
of
recession
that
I
am
cutting
down
on
my
pay.
The
industry
needs
money
to
flourish
and
at
such
hard
times,
I
don't
think
I
will
choose
money
over
good
movies.
I
always
give
importance
to
the
script.
At
the
end
of
the
day,
it's
all
about
having
a
nice
movie
in
your
kitty."
Her
Hollywood
film,
The
Other
End
of
the
Line,
an
English
film
produced
by
Ashok
Amritraj
is
now
running
in
US
theatres,
Shreya
is
eagerly
waiting
for
it
to
release
in
India.
Though
she
had
no
releases
in
Tamil
or
Telugu
this
year,
she
is
involved
in
many
other
projects,
one
of
which
is
Kandasamy
(Tamil)
starring
Vikram,
titled
Mallanna
in
Telugu.
She
has
also
signed
up
for
Vishal's
next
project
Thoranai
and
another
untitled
flick
with
Dhanush.