Ileana beats Tamanna in endorsement deal

Despite being rumoured to have reduced her paycheck following successive failures, Ileana D'Cruz has signed a hefty endorsement deal. In fact, the actress, who has now become the face of 'Forever' jewellery line, has beaten Tamanna Bhatia at the commercial world.

Ileana has been roped in for the jewellery brand as the brand ambassador. The actress reportedly sealed the deal for whopping Rs 1 crore to be the face of the brand in India. On the other end, Tamanna Bhatia, who reportedly got Rs 70 lakh, is promoting the product only in Andhra Pradesh and Tamil Nadu.

The Kick actress recently launched the brand's first retail outlet in Andhra Pradesh. Ileana has also participated in the photoshoots and commercials, which will be revealed in the coming days.