Vikram's Thaandavam Telugu rights sold for Rs 6 cr

Vikram's mega-budget film Thaandavam seems to be not only making noise in Tamil but also in Telugu. Well, the distribution rights of the Tollywood version of AL Vijay directorial film have been acquired by C Kalyan for a whopping price.

According to a source, “Thaandavam Telugu rights have fetched around Rs 6 crore for the makers of the film. Producer C Kalyan, after a few rounds of negotiations, sealed the deal for the record price.” It can be noted here that Vikram, AL Vijay and Anushka Shetty's Deiva Thirumagal (Telugu version is Nanna) rights were sold for Rs 4 crore in 2011. However, UTV chief, Govind Dhananjayan, without revealing the exact price, said that the Telugu rights have been sold for a record price.

Traders say that many factors have come into play in the deal. “Firstly, Thaandavam is made with the budget of Rs 36 crore, which is one of the costliest movie in the recent times. Secondly, Vikram has a huge fan following in AP. And, it is a mass-entertainer, which has been entirely shot in London. Adding to that it is a big-cast film comprising of Anushka Shetty, Amy Jackson, Lakshmi Rai and Jagapathi Babu.”