Mega Heroine Niharika Konidela Starts New Business

Only a few days ago, Niharika Konidela surprised mega fans by revealing her plans to debut as heroine. She will soon be seen as the lead actress in Naga Sharuya's next outing, helmed by Ramaraju and produced by Madhura Sreedhar.

While the news is still keeping mega fans engaged in discussions, she has one more interesting update to give out to her fans and well wishers.

Niharika, who graduated in Mass Communication and Journalism, not only tried her hand in anchoring, but is also venturing in to production with an unique experiment.

The soon to be mega heroine has launched her production house 'Pink Elephant Pictures', in which she will be producing a YouTube web series named Mudhapappu Avakaya, under the direction of her close friend Praneeth Bramandapally.

This is touted to be first of its kind in Telugu and Niha is yet to reveal the complete details of it. However, she is being successful in creating enough buzz around her new venture by lending some support from her friends from the industry.

Check out the slides below to have a look at the interesting campaign she has put through for Mudhapappu Avakaya.