Sharwanand's Negative Publicity On His Own Film, Director Vents Out His Anguish

The non-controversial hero Sharwanand has shockingly hits the headlines, for his harsh behaviour with Rajadhi Raja's director. Though the film released with a decent talk last week, it went unnoticed since many did not even know that the film has released, due its poor publicity.

Sharwanand reportedly threw tantrums, when asked to promote the film during the release, as it has been in the cans for a longtime and the film's leading lady, Nithya Menen too, had said that she would only promote the film, if the hero comes along.

The actor and actress were well cooperative during the shoot, but they had gone unresponsive, when the director requested them to join in the promotions. In addition, the actor was alleged doing negative publicity on the film.

In the most surprising context, the film's producer was also uninterested about the project and has sold it to a distributor for a cheaper price.

This has put the director, Cheran's career at stake and he held a press meet in Chennai to vent out his anguish. We are yet to hear the Sharwa's side of the story though.