Ram
Pothineni's
action
thriller
Red
has
been
garnering
a
huge
response
from
the
cine-goers.
Despite
stiff
competition
from
other
Sankranti
releases
including
Krack
and
Alludu
Adhurs,
Red
has
been
ruling
the
theatres
like
a
true-blue
boss.
The
film
kicked
off
by
collecting
an
impressive
Rs
6.7
crore
on
its
opening
day
and
is
continuing
the
good
momentum
so
far.
Key
factors
like
50%
theatrical
occupancy
regulation,
and
stiff
competition
at
the
box
office
are
showing
very
little
effect
on
Red.
The
suspense
thriller
is
said
to
have
collected
Rs
15.84
crore
share
in
Andhra
Pradesh
and
Telangana
in
4
days.
It
has
reportedly
breached
the
break-even
mark
already
and
is
set
to
mint
profits
for
everyone
involved.
The
RaPo-starrer
did
some
impressive
non-theatrical
business
as
well.
The
Telugu
satellite
and
audio
rights
were
sold
for
Rs
15
crore
and
Hindi
satellite
rights
fetched
another
Rs
12
crore.
Red's
overall
business
is
very
impressive
as
the
producer
and
distributors
made
close
to
Rs
43
crore
till
now
and
this
tally
does
not
include
the
overseas
collections.
And
that
is
not
all,
the
Malayalam
dubbed
version
of
Red
is
set
to
be
released
on
January
22,
2020.
Also,
the
makers
are
planning
to
release
the
Hindi
dubbed
version
on
a
grand
scale
and
this
theatrical
revenue
will
add
to
the
overall
tally.
At
this
rate,
will
RaPo's
Red
enter
the
elite
Rs
50
crore
club?
Well,
we
will
have
to
wait
and
watch
to
see
what
unfolds
in
the
days
to
come.
Touted
to
be
an
out
and
out
action
thriller,
Red
is
directed
by
Kishore
Tirumala.
The
film
marks
the
director's
fourth
collaboration
with
Ram
Pothineni
after
Shivam
(2015),
Nenu
Sailaja
(2016)
and
Vunnadhi
Okate
Zindagi
(2017).