Says Emraan Hashmi, "The film belongs to drama genre and I play a journalist. There are quite a few scenes in the film which require to be shot to create a real time real life feel. I remember shooting in the Paharganj area of New Delhi which is very densely populated. While the demand of the scene was that it goes through guerilla style shooting, we also couldn't bring out camera in open due to crowds mushrooming from all over."
In fact in order to ensure that crowds did not interfere with the film's shooting, the film's crew came up with an innovative idea. They placed camera and other equipments in an alternate location and simulated it as a venue for the film's shoot. While crowds gathered expecting Emraan Hashmi and the rest to make an appearance, he along with his director and other crew members were coolly shooting in a lane behind.
"It was funny but we couldn't help it", smiles Emraan, "We had tight deadlines to meet and there was no way we could have afforded a delay in shoot while spending time in controlling crowds. Also, quite a few scenes had to be shot in night. Ultimately, we didn't have any other choice but con the Delhi crowds!"
Emraan is quite impressed with first time director Shamim Desai. "He is an experienced guy and has directed quite a few prestigious ads in last so many years. The man is very clear in his vision and has a smart way of canning shots."
Rumored to be budgeted at close to 25 crores, the film stars Neha Dhupia as the lead opposite Emraan Hashmi and is produced by Percept Picture Company.