Has Ajith Kumar registered one of the biggest hits of his career? Has Thala's latest movie Veeram in profits in a few days after its release? Well, the answer is yes if we take its first four days collections along with the satellite rights, distribution rights and music rights into the considerations.
Veeram has reinstated the star power of Ajith Kumar in Tamil films again. His latest film has got positive reviews in large from critics and Thala fans. The underlining part of the success tale is that it is not just the actor's followers, but general audience, who is bowled over by the content of the film. As a result, the film has given the signs of becoming one of the biggest hits of his career.
Coming to the business, the makers of Veeram are on cloud nine with the film making such business in the first few days. Even before the release, it had made wonderful business, which is known by very less people. Here, we are bringing you the details of its business.
The overall business Veeram made by selling the distribution rights of Tamil Nadu is expected to be Rs 30 crores. As Ajith Kumar was returning after the success of Arrambam, there were lots of competition to buy the rights of the film for different regions. Regions like Chennai, NSC (North Arcot, South Arcot-Chengalpet) generated huge revenue for the film.
Distributors understood that Veeram would be a Pongal release and its content was promising. Hence, they paid fancy amounts for the rights. The result is that all sections (distributors, exhibitors and producers) are happy with the collection.
As there is a good talk around the flick, the collection of the Tamil flick is expecting to be rocking at least for the next 10 days. That means, there is a strong chance of Veeram setting new records at the Box Office. Follow the slides to read the business report of satellite, overseas rights, etc., and to know how the film has reached Rs 90-crore mark...
The makers of Veeram has earned somewhere between Rs 7-9 crores by selling the distribution rights of overseas markets. The rights of UK, US and Malaysia have fetched good amount to the movie bosses.
The distribution rights of Karnataka has been sold to leading producer K Manju. He has bought the movie for Rs 1.5 crores.
Sree Kaleeshwary had bought the distribution rights for close to Rs 1 crore. He has sold the rights of different regions of the film to a decent price.
Rest Of India Distribution Rights
The rights for the other places of India have been sold for different distributors. It has earned around a crore for the producer. Adding to that the Telugu rights have been sold for Rs 3 crores for a leading distributor.
Sun TV purchased the satellite rights of Veeram for a handsome figure. The movie bosses have got Rs 12 crores through the TV rights. This deal includes the screening of the movie on Malayalam channels owned by the Sun Network.
The music rights of Veeram was sold to Junglee Music for Rs 1 crore.
Total Collection Through Rights
Vijay Productions have at least earned around Rs 53-55 crores by selling all these rights. It means the movie bosses were almost in profit even before it hit the screens.
Box Office Collection
Veeram has made close to Rs 26 crores (Gross) from Tamil Nadu alone. This, by any margin is very huge. From other parts of India, it has made more than Rs 5 crores.
Veeram In US
Veeram has got stupendous response as it collected USD 201,101 (Rs 1.24 crores) from 67 screens in the US.
Veeram In UK
Veeram has raked in USD 62,233 (Rs 62.98 lakhs) from 24 screens in the UK.
Veeram In Australia
Veeram has made USD 61,811 (Rs 34.33 lakhs) from seven screens. We have to note that the Tamil doesn't have a good market in this part of the world.
Veeram In Malaysia
Veeram has made amazing business in Malaysia. It has earned USD 376,859 (Rs 71.03 lakhs) from 33 screens.
Total Business Till Date
The total business of Veeram has almost reached the 90-crore mark (including satellite rights, distribution rights and others).