Illayathalapathy Vijay's Jilla has got thunderous response from his fans, as the film has got stupendous opening on the release day (January 10). Indeed, it has made the movie bosses happy.
Jilla was released in close to 900+ screens worldwide.
In Tamil Nadu alone, the screen count stands somewhere between
360-390 and in Chennai around 40 screens. The film was released in
more than 10 counties including Srilanka, Malaysia, UK, USA,
Multiplexes in Chennai had dedicated major screens for this
movie to meet the demands of the audience. On the release day, the
Tamil flick has got never-heard response from the Illayathalapathy
In Chennai, the movie, which is made with the budget of 40
crores, ran into packed house in all the theatres. The state
government's decision to permit five shows at single screens turned
out to be blessing for exhibitors, distributors and the producer.
This helped the people, who are involved in the business, to cash
in on the occasion and to make quick money.
A theatre owner says, "It is a wonderful time for cine goers as
they are getting big releases for Pongal. We are also happy because
of the wonderful turnout that we witnessed on Friday. We are hoping
that the same trend will continue for the next few weeks."
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The occupancy for the movie on the release day was cent percent
in Chennai. Early reports say that Jilla has got around
90+ occupancy on the first day worldwide. This means that the film
has made amazing business.
For the first show, the occupancy was 80+ percent worldwide. But
the following shows saw a gradual rise to end the first day on a
very positive note.
Collection In TN
A trader predicts that Jilla could have made around Rs
8 crore on the first day. The collection will remain the same over
the first weekend. And if the figure turns out true, it will be
better than Vijay's last movie Thalaivaa.
A distributor adds, "Looking at the initial response, we feel
that the film would make record collections. Fans are running crazy
and many are watching it repeatedly. Not only in main centres, the
response is good in unpopular markets too for
Can Jilla Get Same Response For Next Few Days?
Many traders say that if the response could last for the next
eight days at all the centres, producer would be in profit. We have
to note that the satellite rights, distribution rights and other
rights have earned good money for the makers of the film.
Jilla has got never-heard response in Kerala where the
film is released in close to 200 screens. A trader explains,
"Usually, a big-budget movie will be released in around 100 screens
in Kerala. But in case of Vijay, we could expect 100-120 screens.
However, this time the Mohanlal factor played a big role in getting
maximum number of screens."
The trader adds, "Mohanlal is distributing the movie and he has
ensured to give a mega opening to Jilla. And the film has
got a never-before opening in the God's Own Country."
The situation in Karnataka is good for Jilla.
Especially in Bangalore, the film ran packed houses in the morning
Jilla had got around 25 screens in Bangalore. The
morning show witnessed almost cent percent occupancy but the after
noon shows saw a dip by 10-15 percent. Evening shows did
While this is the case at single screens, multiplexes got 80+
occupancy in the morning shows and the response were pretty low for
the evening shows.
Jilla is an action family entertainer starring Vijay,
Mohanlal and Kajal Aggarwal. RT Nesan has directed the movie, which
is produced by RB Choudhary.