Zee
TV,
India's
leading
broadcaster
is
revolutionizing
consumer
experiences
this
festive
season
by
creating
a
holistic
and
immersive
brand
experience
for
its
loyalists.
After
successfully
organizing 'Zee
TV Parel Cha
Raja'
last
year
for
the
first
time,
the
channel
is
all
set
to
take
the
celebrations
a
notch
higher
this
year!
Visitors
of
Zee
TV
Parel
Cha
Raja
can
look
forward
to
not
only
a
spiritual
experience
but
also
a
chance
to
meet
their
favourite
Zee
TV
celebrities
including
actors
Krishna
Kaul
(Ranbir),
Rohit
Suchanti
(Rishi),
Aishwarya
Khare
(Lakshmi),
Smita
Bansal
(Neelam),
Manasi
Joshi
Roy
(Ambika),
Navika
Kotia
(Kesar),
Arjun
Bijlani
(Shiv),
Nikki
Sharma
(Shakti)
and
Sa
Re
Ga
Ma
Pa
judges
Anu
Malik
and
Neeti
Mohan
amongst
others.
Aparna
Bhosle,
Business
Head
-
Zee
TV,
said,
"We
are
pleased
to
carry
forth
our
partnership
with
Parel
Cha
Raja.
The
idea
behind
the
pandal
takeover
is
to
create
an
immersive
experience
for
all
the
devotees
as
they
pray
to
their
beloved
Bappa.
We
had
the
privilege
of
welcoming
a
large
number
of
devotees
who
came
to
seek
Bappa's
blessings
during
last
year's
festivities,
and
we
look
forward
to
making
this
year
even
more
memorable.
The
presence
of
some
of
our
most
popular
faces
is
sure
to
delight
our
viewers!"
The
idol
of
Bappa,
this
year,
is
exquisite,
evoking
a
deep
sense
of
divinity,
faith,
and
tranquillity
among
the
worshippers.
Moreover,
in
partnership
with
the
pandal,
Zee
TV
is
organizing
various
competitions,
games,
and
events
such
as
drawing,
photography,
and
videography
to
engage
the
audience
further,
in
addition
to
the
profound
experience
of
venerating
Bappa.
So,
what
are
you
waiting
for?
As
the
Ganesh
Utsav
celebrations
are
in
full
swing,
make
sure
to
pay
a
visit
to
Zee
TV
Parel
Cha
Raja
located
at
Nare
Park
ground,
opposite
Global
Hospital,
Parel,
Mumbai
-
400012