Trivikram to direct Prince in Thums Up ad

Trivikram Srinivas is the enormously talented director and writer from the Telugu movie industry. He would be doing something new now. He would ideate and come up with plans for a particular television advertisement featuring 'Prince" Mahesh Babu.

Industry insiders say that he is going to direct two commercials for a specific purpose. He would do so in order to promote his latest movie Kaleja. The maverick director feels that these two television commercials would promote the movie more than typical publicity.

One of the commercials has already been shot and is for the soft drink brand 'Thums Up". Incidentally, this is one soft drink giant endorsed by Mahesh. It is said that a number of adrenaline pumping scenes have been shot, so as to keep the image of 'Thums Up" intact.

People can also get a glimpse of what the hero Mahesh has to offer in his forthcoming Kaleja. The advertisement would be aired soon.