It is a season of business for Tamil film industry, as Diwali movie releases are lining up to hit the screens. The last-minute negotiations and talks over the release and distribution rights are at its peak and every segment want to make quick bucks during the festival. Of all releases, Arrambam is the talk of the town and it is simply because of one man - Ajith Kumar.
The collections of a movie mainly banks of its star cast. And in case of Arrambam, it is Ajith Kumar, who pulls the crowd to theatres and eventually keeps the cash registers ringing. So, it is not a surprise to see the Thala factor making people, who are involved in the business, to try their best to have a piece of his movie so that they too could earn some money out of it.
Understanding the pulse of the market, the movie bosses of Arrambam have sold the theatrical rights of the film whenever they got a best price. The rights of Karnataka and Kerala were sold a long ago and recently, Vendhar Movies jumped into the race and bagged Salem and Trichy distribution rights. Continue reading the story on the slideshow...
Sell At Exorbitant Price
There are people, who have acquired the rights from the movie bosses, are ready to sell at exorbitant price for others.
Main among them is Ayngaran, who has purchased the rights of the NSC(North Arcot-South Arcot - Chengalpet), which is one of the biggest business centre for Tamil movies.
Divided Into Three Pieces
Now, Ayngaran is dividing its the regions into three parts and selling it to different distributors for huge prices.
Sources say that Ramanarayan has acquired the Chengalpet rights for a fancy price and he is releasing the movie in this region.
He is getting stupendous response from exhibitors and some of them have offered him a good minimum guarantee amount.
The factor that has turned out to be a blessing for Arrambam is the 'U' certificate given by the Regional Censor Board.
30% Tax Exemption
The 'U' certificate means that it will get 30% tax exemption and it will be a big bonus for the people, who are involved in the business.
Team Fully Charged Up
Meanwhile, the team Arrambam is busy with the last-minute works of the movie. They are fully charged up for the release on October 31.