Gautham Menon's latest release Ek Deewana Tha, which opened in theatres on 17th February, had a terrible first weekend at the Box Office. The movie has been beaten by the previous week's release Ek Main Aur Ekk Tu at the collection centres in India. Despite seeing substantial decline in the business, EMAET has topped the collection chart.
Ekk Deewana Tha, which stars Prateik Babbar and Amy Jackson in the leads, opened to a very low response. The movie registered 5-10% occupancy in collection centres across the country. It collected Rs 1.03 crore on the first day. Its business witnessed around 15% increase on the following day. The movie added Rs 1.19 crore on Saturday and 1.34 crore on Sunday to its total first weekend collection Rs 3.56 crores at the Box Office.
The makers of movie Ek Deewana Tha had done an extensive promotion for it, but the movie received unfavourable reviews from the film critics, which may be one big reason for its poor collection at the Box Office. Another possible reason is that previous week's release Ek Main Aur Ekk Tu is giving it a tough competition.
However, Ek Main Aur Ekk Tu witnessed substantial decline in its business at the Box Office. In the second weekend, the romantic thriller added Rs 5 crore to its 10-day total Rs 37.75 cr nett. It collected Rs 1 crore on Friday, Rs 1.5 crore on Saturday and Rs 2.5 crore on Sunday.