Akshay is Kinng

Five out of six, yes that is the number of hits Akshay Kumar has delivered in the last two years. An achievement which has even eluded Shahrukh Khan considered to be the Baadshah of Bollywood. Singh Is Kinng has had a thunderous opening throughout the country as well as overseas collecting a whopping 8 crores in its very first day.

Today Akshay is the real king of the industry and in true market sense far ahead of Shahrukh who has held this prestigious title for a long time. Many of SRK's die hard fans may not agree but from a marketers point of view Akshay is the most bankable star today. Any script can be made into a blockbuster with the magic wand named Akshay. The khiladi has a huge fan base cutting across all the regions of the country.

Starting with Namastey London, Heyy Babyy, Bhool Bhulaiyaa, Welcome and now Singh Is Kinng whatever Akshay has touched has turned into gold. Even in the miserable Tashan his was the only performance appreciated. Akki today is at the pinnacle of his career and said to be the highest paid actor in the industry.

It is very ironical that life wasn't this good for the 40 year old just about two years back when he was doing multi-starers. There were not many directors wanting to take a solo risk with him then. Akshay has scripted the most fairy tail comeback Bollywood has ever seen. Today Akki's phone keeps on buzzing with producers wanting to associate their name with the Akshay brand.

Tagged as an action hero Akshay has done romance and comedy better than many specialists in the industry. One thing which many believe works for Akshay is his not belonging to any camps in the industry. He also does not get overexposed to the media between his movies. With Kambakth Ishq, Chandni Chowk To China and Blue slated to release by the year end it seems 2008 has just started for the king.