Y-Films first film, Luv Ka The End is full of fun in those two hours, when you are seated in front of the screen. But, to make it clear, this film is totally for a different audience. It targets the Gen X, who lack focus. So when you go to watch the film, leave behind all your responsible nature and enjoy the chick flick.
The story is about a girl next door, Rhea (Shraddha Kapoor), who is in love with Luv Nanda (Taaha Shah). Luv is the richest and the most popular boy in college. In the eve of Rhea's 18th Birthday, the couple plan to take their relationship to the next level. But to her surprise she discovers that Luv is not as nice as she thought him to be.
At that spur of the moment, Rhea decides to not get mad on Luv, but gets even and takes revenge on him. This happens all in the span of one night with the help of her friends.
Luv Ka The End is a chick flick, full of attitude and an anti-rom-com film. It is all about, when someone messes with you – don’t be sad, don’t get mad, get even. First-time director Bumpy packs everything that one expects in a teen film- A stud, pretty girl, hot babe, street smart friends, nerd, horny portly guy, gym rat. All these crack and weird elements in the film, including the lingo, the music used gives the film a real life touch.
You can relate the characters to the real life people around you. Thus, you relate to Luv Ka The End. The incidents in the film unravels with a lightening speed, thus keeping you tagged to the film. Bumpy makes sure that you have a laugh riot while the watch. In short the film is not for those who have lost their sense of humour, but to people who are bindaas.