Over
90
per
cent
shooting
of
Ishtapadithe
(Premena)
presented
by
Padala
Venkata
Reddy
and
produced
by
Padala
Varalakshmi,
R
Surya
Prakash,
Polisetty
Chandrasekhar
and
G
Lakshminarayana
Reddy
under
the
banner
of
Varalakshmi
Creations
with
Subhash
Rayal,
Fara
Khan
and
Amruthavalli
in
the
lead,
was
completed
so
far.
M
Srinivas
is
making
his
debut
as
director
with
the
movie.
One
of
the
producers
Polisetty
Chandrasekhar
says,
“We
shot
the
film
at
Rajahmundry,
Ramachandrapuram,
Yanam,
Ravulapalem,
Vizag,
Araku
and
their
surrounding
areas.
We
have
completed
canning
of
five
songs,
besides
90
per
cent
of
the
talkie
part.
We
are
planning
to
complete
the
balance
talkie
and
song
in
Hyderabad
from
October
13.
We
will
launch
the
audio
by
the
end
of
this
month
and
release
the
film
in
the
third
week
of
November.
We
are
trying
to
explain
how
the
youth
is
interpreting
the
words
like
attraction
and
liking.
Definitely
the
film
could
be
watched
by
the
entire
family
by
sitting
together."
Venumadhav,
Krishna
Bhagawan,
Raghunatha
Reddy,
Vinod,
Hema,
Jeeva,
Satyasri,
Uma
Reddy,
Ragini,
Gauthamraju,
Junction
Ramesh
and
others
are
in
the
cast.
Dialogues
are
by
Suresh,
music
is
by
Raj
Kiran,
camera
is
by
ESN
Prasad,
editing
is
by
Srinivasa
Reddy,
while
story,
screenplay
and
direction
are
by
M
Srinivas.