Pragya
Kapoor
has
been
changing
the
undercurrents
of
eco-awareness
with
her
innovative
approach
and
persistent
campaigns.
Lately,
the
ace
producer
is
all
set
for
the
release
of
yet
another
power-packed
project-
Chandigarh
Kare
Aashiqui.
While
the
project
has
been
making
a
lot
of
noise
for
its
unique
subject,
there's
something
else
that
makes
the
journey
of
this
much-awaited
film
all
the
more
special!
With
Chandigarh
Kare
Aashiqui,
Pragya
Kapoor
accomplishes
the
endeavour
to
make
India's
first
zero-waste
feature
film.
This
is
the
first
time
that
any
producer
has
applied
this
novel
practice
on
a
film
set.
The
star
producer
collaborated
with
Skarp,
a
firm
that
specializes
in
helping
organisations
adopt
sustainable
waste
solutions
for
the
cause.
Together,
they
worked
towards
employing
methods
to
have
zero
waste
during
the
shoot.
Talking
about
the
same,
Pragya
Kapoor
said,
"A
film
shoot
produces
a
bizarre
amount
of
waste
and
as
an
environmentalist
it's
important
for
me
to
cover
as
many
grounds
as
possible
with
my
work.
I
can't
be
contributing
to
other
areas
of
concerns
while
turning
a
blind
eye
to
the
ecological
harms
caused
by
the
making
of
a
film.
With
Chandigarh
Kare
Aashiqui,
I
was
fortunate
enough
to
have
the
support
of
my
entire
team
to
make
this
possible.
“We
employed
various
measures
to
counter
the
problem.
Through
a
simple
shift
from
plastic
bottles
to
water
dispensers,
we
reduced
a
significant
amount
of
single-use
plastic.
The
idea
here
is
to
find
an
alternative
to
basic
problems
and
build
a
sustainable
society."
Pragya
Kapoor,
along
with
her
team,
also
distributed
all
the
excess
food
from
the
set
to
the
underprivileged
families
in
the
communities.
To
upscale
the
recycling
process,
the
team
segregated
waste
items
into
three
categories
to
help
in
the
recycling
process
-
solid,
liquid
and
PPE
waste
-
with
the
help
of
colour-coded
dustbins.
Later,
the
waste
collected
after
the
three-month
shoot
schedule
was
recycled
into
bricks,
lamps,
and
many
usable
products.
Meanwhile,
Pragya
Kapoor's
film
Chandigarh
Kare
Aashiqui
is
creating
waves
among
the
audience
already.
Directed
by
Abhishek
Kapoor
and
produced
by
Bhushan
Kumar,
the
film
stars
Ayushmann
Khurrana
and
Vaani
Kapoor.